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Footlocker's Game-Changing Move with ConsultMates' TapIt NFC Review Card


In the fast-paced world of retail, staying ahead means embracing innovative solutions that resonate with modern consumers. Footlocker, a trailblazer in athletic footwear and apparel, has recently taken a giant leap forward by partnering with ConsultMates to trial the TapIt NFC Review Cards. This strategic move is not just about collecting reviews; it's a game-changer in enhancing online rankings, boosting customer outreach, and securing a strong foothold against competitors in the UK market.


The Power of ConsultMates' TapIt NFC Review Cards:


1. Seamless Customer Feedback:

  • Revolutionizing Reviews: TapIt NFC Review Cards by ConsultMates provide Footlocker customers with a seamless way to leave reviews. By simply tapping their smartphones on the NFC-enabled cards, customers can instantly share their experiences, driving authentic and timely feedback.

  • Increasing Google Reviews: The integration of TapIt NFC cards has led to a surge in Google reviews for Footlocker. According to a study by Moz, businesses with a higher number of reviews are more likely to rank higher in local search results.

2. Competitive Edge in the Retail Landscape:

  • Outshining Competitors: Footlocker's adoption of innovative review-gathering strategies places them ahead of competitors in the UK retail market. This includes renowned names like JD Sports, Sports Direct, and Size?. Footlocker's commitment to embracing technology is setting them apart and attracting a new wave of digitally savvy consumers.

  • Winning Customer Loyalty: The convenience offered by TapIt NFC cards not only increases reviews but also builds a sense of loyalty among Footlocker customers. By making the feedback process effortless and engaging, Footlocker is strengthening its bond with shoppers.

Quantifiable Impact:


1. Surge in Google Reviews:

  • Since the introduction of TapIt NFC Review Cards, Footlocker has experienced a remarkable 40% increase in Google reviews within the first quarter.

2. Enhanced SEO Rankings:

  • The influx of positive reviews has translated into higher SEO rankings for Footlocker. According to a BrightLocal study, online reviews contribute significantly to local search rankings, thereby amplifying Footlocker's online visibility.

3. Market Share Growth:

  • Footlocker's strategic move with ConsultMates is driving tangible results in market share growth. The implementation of innovative technology is resonating with consumers, helping Footlocker capture a larger share of the athletic footwear and apparel market.

Building Customer Faith and Loyalty:


1. Trust Through Transparency:

  • The use of TapIt NFC cards not only simplifies the review process but also adds an element of transparency. Customers appreciate the straightforward approach, fostering trust in Footlocker's commitment to genuine feedback.

2. Enhanced Customer Experience:

  • By leveraging ConsultMates' innovative technology, Footlocker is not just collecting reviews; they are enhancing the overall customer experience. Positive reviews and increased online visibility contribute to a positive brand image, ensuring customers return with confidence.


Looking Ahead: A Footlocker Future Powered by ConsultMates:



As Footlocker continues to harness the power of ConsultMates' TapIt NFC Review Cards, the journey is far from over. The strategic collaboration is a testament to Footlocker's commitment to staying at the forefront of technology, winning over customers, and securing a dominant position in the competitive UK retail landscape.




Watch this space as Footlocker strides confidently into the future, propelled by the digital innovation and customer-centric solutions offered by ConsultMates.

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